Management Courses - Mike Clayton @[email protected]
37K subscribers - no pronouns :c
Free management and leadership training
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Welcoem to posts!!
in the future - u will be able to do some more stuff here,,,!! like pat catgirl- i mean um yeah... for now u can only see others's posts :c
Brand management is the creation and execution of plans to strengthen consumers’ perception of a brand.
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Robert Miller and Stephen Heiman were the founders of the hugely successful sales training business, Miller Heiman (now part of Korn Ferry). Their sales methodology focuses on Strategic Selling.
This was one of my top 5 performing videos from 2023 - well worth a re-watch.
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My TOP-performing video of 2024 explores the Fiedler Contingency Theory of Leadership Effectiveness.
Fred Fiedler developed a contingency model of leadership that suggests a leader’s effectiveness is contingent on the fit between their leadership style and the situation they face.
Fiedler's Contingency Model REMAINS Highly Relevant TODAY
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Underperformance is something most managers will have to handle at some point. I guess that is why my last video has been so popular!
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At No. 2...
The second most popular video of 2024 surprised me.
Path-Goal Theory is a contingency model of leadership. Like other situational leadership models, the approach you take to leading is dependent on the situation. In this case, you look at the people you are leading and the nature of the task.
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Super excited to receive the finalized cover page for my forthcoming book.
How to Negotiate will be part of Kogan Page's best-selling Creating Success series (over 1.8 million copies sold), so I feel privileged to have added a new title.
It will be published on 3 May in the UK, on Kindle everywhere, and many territories, and on 27 May in the US and some other territories. You can pre-order (and get the Amazon price guarantee) in your territory, here: geni.us/HowToNegotiate
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Into the Top 3!
The third most popular video I released last year is about one of my favorite ideas: Servant Leadership. For me it’s a no brainer. Let me explain why.
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Hot on the heels of 35,000 subscribers is 2.5 million views.
This is arguably more important: 2.5 million individual lessons about management topics.
You make me proud!
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The fourth most popular video I produced in 2024 was this one.
In it, I explain the basics of Situational Leadership, using generic terminology.
For any supervisor or manager, this is a great way to lead people, day-to-day.
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Another milestone, thanks to all you lovely people!
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Free management and leadership training
Brought to you by author, speaker, and management educator, Dr Mike Clayton.
All our content will fit into a program of management and leadership training, classified into eight primary threads:
1. Managing Yourself (red)
2. Manager as Communicator (orange)
3. Managing and Leading Individuals (yellow)
4. Managing and Leading Groups (green)
5. Managerial Skillset (cyan)
6. Managing within Organizations (blue)
7. Managing Innovation and Change (magenta)
8. Managing Customers and Clients (purple)
We'll be launching courses frequently across the threads. We'll always start with core content and then we'll add to them to build comprehensive learning resources.
Check-out our Gumroad store (gumroad.com/managementcourses) for supporting materials - free and paid.
Keep Learning!