Alex Berman @[email protected]
133K subscribers - no pronouns :c
in the future - u will be able to do some more stuff here,,,!! like pat catgirl- i mean um yeah... for now u can only see others's posts :c
Your subject line isn't the problem:
I get a ton of cold-email questions daily…
But most people obsess about the wrong things - like "What's the best subject line?" - when their core offer is the real issue.
Sound familiar?
- "How should I structure my email?"
- "What if I don't have a case study?"
- "What subject line gets opened?"
Sure, these have answers.
But honestly, none of it matters if your offer isn't dialed in.
Here’s exactly what you need to focus on:
1. Your Offer
Your offer should be crystal-clear. For instance:
"I help agencies scale their meetings and revenue by leveraging expert cold email, LinkedIn, and sales coaching - just $497/month inside Galadon Gold."
Use this simple formula to craft yours:
"I help [niche] achieve [specific result] through [how you deliver] [extra benefit]."
Quick examples you can copy:
Cold email agency:
"I help SaaS businesses add 10-30 new demos monthly with targeted, done-for-you cold email campaigns that land right in decision-makers' inboxes."
E&O insurance:
"I help contractors secure E&O insurance that fully protects them, meets bid requirements, and costs 20% less - approved in under 10 minutes."
SEO agency:
"I help law firms rank #1 on Google to attract high-value cases every month from clients actively searching for legal help."
Spend your time getting this right. Your entire business depends on it.
I’d rather sell something nobody wants (you’ll know quickly and pivot immediately) than something that only a few people want - just enough to keep you afloat, but never truly thriving.
Inside Galadon Gold, we can refine your offer live on a call in under 30 minutes.
I’ve created over 10,000 market-tested offers. Recently, an SEO agency member who struggled for months to package his service left our call with clear deliverables, precise pricing, and instantly rebuilt his entire business around it.
Ready to do the same?
Next up is...
2. Deliverability
Sound boring? Usually, yes. But it's actually critical.
Consider this admittedly terrible email:
"Hey Diane, if you’re getting married soon, can I photograph your wedding for $10k?"
Awful pitch, right?
But if every single person saw it?
I might out-earn Elon Musk by the weekend.
That's the power of deliverability.
The easiest way to guarantee your emails land in inboxes today is using Custom SMTP (not Gmail or Outlook) and aggressively verifying your leads.
If this sounds overwhelming, no worries: Inside Galadon Gold we walk you through this step-by-step.
Want our team to just handle it for you? We offer that too - for Galadon Gold members only.
If you nail both of these -
a killer offer AND ironclad deliverability -
you’re unbeatable in 2025.
You could guess and struggle for months… or join Galadon Gold today, get clarity within 30 minutes, and start booking meetings immediately.
Spots are filling fast, and the longer you wait, the more deals slip through your fingers.
Join Galadon Gold now and lock down your offer and email system for good.
Talk soon,
Alex
P.S. A Galadon Gold member just hit #1 on Google for "best web designers in Chicago." Want to replicate exactly how he did it? Join here: Galadon.com/gold
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Book 21+ meetings this month:
My favorite sound is a Slack notification...
- Sales channel popping with fresh revenue.
- Leads channel buzzing from new applications.
- Wins channel lighting up as our members crush goals.
(All three hit this morning.)
If you’re struggling to book meetings, here's a quick hack:
You DON'T have to go cold.
Sounds strange from the guy with a bestselling cold email book, but hear me out...
If you're ignoring your existing network, you're burning cash. Period.
Instead, do these three things immediately:
1. Email Your Existing Contacts
Send something like:
"Hey Name, let's reconnect! I'd love to chat quickly about how we can help scale [Company]. How’s 3pm EST next week? I'll drop an invite - let me know if another time works better."
Then immediately SEND THE INVITE.
This simple tweak fills calendars fast.
2. Warm Call Interested Prospects
At Galadon Gold, every lead lives in a Google Sheet.
Whenever we need a quick surge, we start dialing.
This converts at 40%. Leads just need one human conversation to commit.
(One of our members booked 21 meetings this month doing exactly this.)
3. Ask for Referrals (Today)
Not monthly. Not weekly. Today.
Quick script:
"Hey Name, we've had great results working together. Know anyone else who might benefit? An intro would really help us grow."
That’s it. Easy.
Join Galadon Gold today, and we’ll implement these strategies live on our next call. Let’s flood your calendar with quality meetings.
Ready to make this happen?
Talk soon,
Alex
P.S. One member struggled for months picking a niche. Today, we found his niche, wrote a killer cold-calling script, and now he’s booking meetings consistently. You’re next.
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Decide, lock in and scale
I don’t know who needs to hear this today, but here it is:
Whatever massive goal you’re chasing right now - scaling your agency, hitting record MRR, or completely dominating your niche - it's already yours if you fully commit.
Here's how I know that's true:
Every big leap forward in business happens exactly the same way:
* You decide what you want, clearly and specifically.
* You commit fully, without hesitation.
* Suddenly, the path opens up.
* Resources appear.
* Momentum kicks in.
I've seen entrepreneurs turn tiny agencies into multi-million dollar machines practically overnight, simply by deciding it's going to happen, then relentlessly committing.
No hesitations.
No half-measures.
No backup plans.
Just total commitment.
And when you're ready to fully commit, you need two things:
* A clear blueprint to follow.
* A community to support and push you.
That's exactly what Galadon Gold gives you:
* Proven frameworks for rapid growth.
* Weekly calls to keep you accountable.
* A network that actually understands what you're building.
If you’ve decided you're ready for explosive growth, everything you need is already here.
Commit fully, and watch your goals become your reality.
Are you with me?
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Verify or Die...
Cold email changed dramatically in 2025.
It's not about clever intros, personalized first lines, or obsessing over tiny tweaks anymore.
It's a numbers game driven entirely by your data quality.
If you're sending at scale (and you should be), your data needs to be perfect.
Here's exactly how to set it up:
Step 1: Source High-Quality Contacts
You need contacts who currently hold the exact positions you’re targeting.
(I built ScraperCity specifically for this reason: clean, instantly-usable contact data.)
Step 2: Verify Every Single Email Address
Never send without verifying.
(I recommend NeverBounce exclusively.)
Step 3: Ensure Inbox Delivery
Forget DIY SMTP setups (trust me - it's a nightmare).
Instead, use a proven, managed SMTP solution designed specifically for high-volume senders.
(Galadon Gold members know exactly what I'm talking about.)
Step 4: Write a Great Cold Email
With your contacts and delivery dialed, structure your email clearly:
* Why you're reaching out
* What you're selling
* Why you're the perfect person to buy from
* What they should do next
Be straightforward and compelling - no fluff, no gimmicks.
Step 5: Hit Send and Move On
Trust the process you've created.
If your data and delivery are right, you'll get replies without needing to babysit your inbox.
This is how cold email actually works right now.
Join Galadon Gold and let's win together:
Galadon.com/Gold
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Cold email changed - but not how the gurus predicted.
Personalized first lines?
Customized intros?
Forget it.
In 2025, the cold-email winners are unapologetic spammers.
But not the kind you're picturing...
They're spamming strategically - large volumes, extremely targeted niches, clean lists, and bulletproof deliverability.
Because once you crack inbox placement, sending 100 emails a day vs. 10,000 doesn't matter.
You just scale until replies overflow.
That’s the new cold-email meta:
High volume + perfect deliverability = unstoppable growth.
Galadon Gold gives you exactly what you need:
* How to hit inboxes at massive scale
* How to verify lists for near-perfect accuracy
* How to automate follow-ups that pull leads constantly
If you're ready to actually win with cold email in 2025 - this is your ticket.
Are you in?
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A major player in the cold email industry just got every single one of their users banned...
Rumor has it, they told customers they had proprietary infrastructure - custom-built servers optimized specifically for cold emailing.
But secretly, they were white-labeling Google Workspace accounts.
Then Google woke up one day, realized thousands of accounts were sending cold emails, and banned every single one of them overnight.
Thousands of businesses instantly screwed.
Why?
Because the company sold a lie.
Someone called me out yesterday, saying, "ScraperCity looks like it's built on Apify. Why wouldn't I just use Apify and save money?"
Easy: Apify is Unix.
ScraperCity is Mac OS.
Yeah, you can technically run Unix on your MacBook - but why the hell would you?
The whole reason you bought a MacBook was so you wouldn't have to deal with Unix.
It's not about your technical skill; your time is worth more than messing around in a terminal for hours just to save a few bucks.
Your business should be so transparent that even if your customers knew everything about how it worked, they'd still gladly pay you.
Think about how many agency owners lie about their team's experience, how profitable their businesses are, or even how happy they are personally - just because they think that's what's necessary to sell.
But what if you didn't do that?
What if you built your business around radical transparency - showed customers exactly what they were getting and why - and then found out people paid you more specifically because of that honesty?
Then you'd never have to worry about being exposed or shut down.
You could scale faster, easier, and more profitably because you're no longer hiding anything.
Inside Galadon Gold, we give you direct, actionable strategies to scale your business fast: six live coaching calls per week, proven cold-email scripts that close deals, and a community of entrepreneurs making serious money right now.
No theory, just execution - exactly what you need to start landing profitable deals every single week.
Get in here: Galadon.com/Gold
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Why You Can't Get Results:
There's a new wave in cold email, but calling it hyper-personalization would just be incorrect.
Sure, the automated end-to-end enrichment flows might be new, but personalization itself has existed since day one of cold email.
Clay has been around a couple years, and even Aaron Ross talked personalization back in his book, Predictable Revenue.
Right now, people chase perfect N8N flows to hyper-enrich lead lists.
They start with thousands of contacts - maybe scraping Apollo or Instagram with a tool like ScraperCity - but then they apply endless filters, and shrink it down to maybe 1% of the original list.
The consultant mafia tries to convince you that all these filters and AI are worth it, but cold email in 2025 comes down to two things:
1. Deliverability:
Making sure your emails hit the inbox.
2. Offer Clarity:
Prospects instantly understanding exactly what you sell and why it benefits them. Forget jargon like "no-brainer offers" or "de-risking" - just clearly communicate your offer.
Even if you get deliverability and offer clarity right, low email volume makes it impossible to effectively split-test messaging angles and find the winners quickly.
Here's why hyper-enrichment doesn't scale:
Say you run perfect enrichment and identify 8 businesses currently hiring marketing firms.
Great, except my broad scrape of Apollo probably includes those same 8 businesses - plus thousands more.
Who closes more deals: The person emailing a hyper-enriched list of 8, or someone emailing thousands, including those same 8 leads?
Exactly.
Those personalized first-line compliments - finding their Twitter, favorite song, or whatever - that everyone copied?
They're a waste now.
Prospects don't care if you're both Kanye West fans.
They care if your solution clearly fixes a real, immediate problem they have - ideally something their boss is actively asking them about every single week.
Instead of chasing hyper-personalization gimmicks, here's what actually works right now:
1. Prioritize inbox deliverability:
Use custom SMTP setups - ditch Google and Outlook entirely.
Optimize sending specifically to beat AI spam filters, including rotating IPs, custom domains, and tailored sending patterns.
Run your emails through a spam-tester (like Smartlead’s built-in tester) at least weekly to proactively address deliverability problems.
2. Be painfully clear about your offer:
State plainly who it's for, exactly what they receive, and how quickly they see results.
Make sure your offer makes prospects immediately think, "Yes, that's me, and yes, I need this."
Don't mention past clients unless they're famous. Instead, use case studies that emphasize clear, ROI-driven outcomes like revenue growth percentages or new sales acquired.
3. Focus on volume and scalability:
Hyper-enriched tiny lists limit your potential growth and make split testing impossible.
Larger lists enable you to rapidly test multiple angles, optimize faster, and learn what truly resonates.
Make sure your tools and infrastructure let you easily track and optimize response rates across high-volume campaigns.
4. Skip expensive enrichment:
Use a reliable email verifier like NeverBounce once to validate your scraped list - then move on.
Invest the savings directly into more inboxes and a larger volume of leads, enabling you to scale your campaigns further.
More inboxes and leads always beat excessive enrichment.
That's how you build a cold email engine that reliably generates revenue - not one that just impresses your friends with complicated enrichment flows.
(If you're curious about what else is working right now, that's exactly what we cover in Galadon Gold - join before your competitors jump past you again.)
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Most people only know about primary, promotions and spam. But did you know there's a hidden inbox called the Shadow Spam Box?
And it's where the vast majority of emails truly end up - 100 times more than all your other inboxes combined.
Previously, this was reserved for scammers, "adult" content, pills, and stuff like that.
But recently, Google changed its spam detection system.
Now it's powered by AI - which, as you probably know, isn't perfect.
Here's why this matters:
The Shadow Spam Box is a black hole.
You can't access it, and you won't even know your emails are going there.
One of my Galadon Gold clients recently realized his invoices were disappearing - not in spam, just gone.
They were ending up in Shadow Spam.
Another Galadon Gold member, who joined yesterday, runs 1,800 Google Workspace accounts sending 10,000 cold emails a day.
Six months ago, this worked great.
Now?
His meeting booking rate dropped to 0.01% overnight.
Why?
Because Google's AI associates and flags emails aggressively - even if you:
* Use heavy spintax
* Rotate your domain names
* Change landing pages
Google still sees everything, creating "email hashes" and marking you as spam instantly.
The fix?
Custom infrastructure.
That means running dedicated SMTP servers separate from mainstream providers like Google or Outlook.
It involves:
* Hosting your own SMTP servers or using dedicated third-party servers specifically designed for bulk emailing.
* Using properly warmed-up dedicated IP addresses that aren't shared with any other sender.
* Employing specialized sending software with high upfront fees to try and precisely control sending behavior and reputation.
* Actively managing sender reputation with advanced authentication setups (SPF, DKIM, DMARC), monitoring feedback loops, and adjusting sending volume based on deliverability metrics.
Unlike simply buying more Google Workspace accounts - which still lets Google easily trace and block your emails - true custom infrastructure gives you complete control over email delivery, reputation management, and inbox placement.
If you care about cold email deliverability in 2025, Galadon Gold is the most practical way to handle it.
Our training covers everything you need to succeed in today’s email environment so that your emails will start working... or start working again.
You also get exclusive access to our custom email infrastructure - available as an optional add-on - which has been rigorously tested to maximize deliverability...
We send over a million emails a month and deliverability is night and day better than using the way that used to work.
If you're tired of your campaigns disappearing into the Shadow Spam Box, Galadon Gold is your best move.
Let's get this going. Apply now: Galadon.com/Gold
Talk soon,
- Alex
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Everything is Figureout-able:
Over the weekend, I had an idea.
A brilliant, world-changing, money-printing idea.
I'm not going to tell you what it is just yet.
Follow the clues.
I'm intentionally not promoting it - for reasons you'll find out in six to eight months.
Here's the thing:
My first thought when this idea hit was, "I've built tons of free tools in the last 60 days, but I can't build working software that integrates Stripe. I don't know how."
And then I laughed.
Because four months ago, previous Alex would have accepted that limitation as truth.
The proof?
Since 2015, every software launch required hiring developers.
But now?
Everything’s figureout-able.
Look, your issue probably isn't Stripe integration.
Maybe you're the absolute best at handling Supabase, AWS servers, or whatever technical shit you love.
But what aren't you good at?
Why are you reading this post?
Are you bad at cold email?
Is your lead gen nonexistent?
Do you suck at marketing?
Have you put off sending cold emails because you're uncertain how Smartlead works?
Or is that me fishing?
Do you not know how to scrape leads from Apollo?
(ScraperCity rocks, by the way.)
Has that prevented you from generating leads?
Or maybe your email copy sucks?
But let’s dig deeper:
Do you actually know how to do all this stuff, but fear’s holding you back?
What if your campaign bombs?
Who cares?
You run another one...
You can figure it out.
And if you need help... join Galadon Gold.
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Patch This Today (and Succeed Tomorrow):
Two years ago, I had a course called Start Your SaaS.
I was riding high off our last acquisition, feeling invincible.
I figured I could build and sell a SaaS fast enough for a course.
We sold around $20,000 to $30,000 of these courses, added students to our Slack community, and I dove into building my SaaS.
Started building, hiring devs, reporting progress.
Fast forward a year and a half - I still didn't have revenue.
I'd sent cold emails, booked meetings, but didn't convert because the software wasn't built.
We got in rooms with multi-million-dollar companies but couldn't demo because it didn't work.
People got frustrated: "Where's the SaaS?"
Pressure was on.
So, I wrote a "post-mortem" - explaining why it failed.
I thought that was my easy out.
People would say, "Oh, he couldn't do it," and move on.
They did.
Nobody was mad.
They understood.
But something stuck.
In the post-mortem, my biggest weakness wasn't sales or marketing.
It was product.
Building the SaaS.
I compared it to building a house without skills.
Writing that planted a seed: I failed because I couldn't code.
When the universe gives clarity, you'd be stupid not to listen.
Here's how to identify weaknesses:
State a dream - name a big thing "at random."
These dreams aren’t random. They're insights into your psyche.
My dreams might differ from yours.
Why did I pick "start a billion-dollar SaaS" instead of "become a supermodel" or "run for president?"
That reveals something.
Once stated, dissect it.
Take starting a billion-dollar SaaS.
My first thought: "I don't want to manage people."
Deeper: "I'm scared what that might look like."
Another level: "Success might be too much pressure."
My mind kicks in and rewrites negative thoughts, but yours might keep going.
Sit with what you uncover.
That's how you find weaknesses.
You don't need to tackle immediately - I didn't for a month.
But once seen, they're inescapable.
A month later, I built micro-tools and improved Galadon.
Galadon went from a failed AI live-chat into valuable tools.
Eventually, I rolled the mastermind into it as a premium tier.
That meant a profitable SaaS - exactly as promised.
I'm not revealing Galadon Gold's revenue - not yet - but I patched my hole.
In the last four days, I built a new SaaS without hiring a developer.
It's fully functional: user accounts, Stripe integration, databases - tech previously costing over $280,000.
It feels incredible.
I'd bailed on similar projects before.
This time, we pulled it off.
That's what this post is about: patching holes.
Identify weaknesses, fix them.
Don't say, "I can't code, I'm screwed," or "I'm not good with girls, I'll die alone."
I made those excuses, then stopped.
Patch weaknesses.
Fix holes.
That's the game.
If you're serious, Galadon Gold is exactly what you need.
Galadon Gold is built for real results, fast.
We provide direct access, weekly live coaching, unlimited personalized support.
Our elite team actively crushes businesses, ready to help crush yours.
Stop making excuses, start winning.
Join us now: Galadon.com/Gold
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Helping business owners grow to 7 and 8 figures.
Hey there! I'm Alex Berman, I specialize in cold email, lead generation, and hypergrowth digital marketing strategies.
I've built a 7-figure agency, successfully exited 5 SaaS companies, and authored a bestselling book on cold emailing.
Right now, I'm embarking on an exciting new adventure: building the ultimate mastermind for agency growth... AB Mastermind.
If you're a business owner aiming to grow your business, generate more leads, and close more deals, don’t hesitate to subscribe to my channel now.