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SmartyRBX
Posted 2 hours ago

There is no such thing as a cash grab Roblox game.

You should make “cash grabs.”

The only real bad cash grab is a game that actually scams its players, and doesn’t give them what they paid for.

But 99% of games people call cash grabs are not that.

They’re just stamping that label on it top of it as cope. Why?

Because it holds a mirror up to their own failure and their concept of what a good game “should be”, they’re envious of its success, and they don’t understand the market of Roblox and what’s effective in it.

So, they have to rationalize its success away by moralizing and shaming people for making the games that actually work on this platform.

On top of this, they have no understanding of strategy.

They don’t understand that you have to make games to reach monetary goals, especially as a new developer.

Make simple games first with the intention to make money, so you can get players, earn from those games, and fund your better projects later.

This is how serious developers think.

Developer goals ≠ Game design goals

What critics like to say about this approach is that it’ll lead to people only making low quality games with the only goal in the game’s design being to extract as much money as possible from the player’s pockets endlessly.

But this misconception comes from conflating personal, developer goals with game design goals.

The number one priority in game design is fun.

Every developer worth their salt knows that.

But here’s the catch:
You can make a game with the goal to make money from it for yourself and further your career, while still making an intelligently designed, fun experience for your players.

It doesn’t mean every UI button, every part placed, and every game mechanic must be a meticulously designed vicious scheme to endlessly drain your players pockets.

Hobbyists think that you either make a high quality game, and pour your heart and soul into it selflessly for 100% PASSION…

Or… you make a low quality, soulless, cash grab game for 100% PROFIT.

And there is no in-between in this ideology.

This is binary extreme logic.

It’s on or off, black or white, surface level thinking with no nuance.

Because of this mentality, a lot of people—particularly new devs—think you can’t ever make a game to make money, and they feel a lot of shame around this because they’ve been conditioned by shortsighted hobbyists to think that any game that they make with the goal of making money is automatically a soulless, evil cashgrab.

This is the hidden ideology in the Roblox development community that is holding most devs back.

Strategy must involve long term thinking.

What these people don’t understand is that you aren’t making a game to make you money just so you can earn a pile of cash and ride off into the sunset with it.

You’re doing it to gain leverage that’ll allow you to stay in the game, support yourself financially, and fund the hiring of devs and creation of better projects later.

That gives you the highest chance of turning development into your long term career, and unironically, the best chance to actualize your passion on the platform as well.

Most new devs lack the funding or skill to make their dream game at first.

Plus, they’re overly idealistic, which leads to their demise when their expectations are inevitably met with reality as they discover that their game is too hard to finish or it isn’t what people actually want to play.

That’s exactly when most devs quit.

I’ve made several videos breaking down this phenomena of dream game syndrome to prevent it from happening to more new devs out there. It’s endemic with these new game developers.

You should never apologize for wanting to make money as a developer.

You should never apologize for having a strategy as a developer.

And I will never apologize for saying it to those who need to hear it the most.

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SmartyRBX
Posted 1 day ago

The problem isn’t that people are making “cash grab” Roblox games. It’s your judgement of what you deem to be “cash grabs.”

Hobbyists label well-monetized, successful games they don’t like with the word “cash grab” to try and diminish its worth, shame anyone who would make a game like that, and discredit its confirmable results, but they usually secretly envy its success and the devs audacity to take this seriously.

Hate to break it to you, but:

Calling a game “soulless” doesn’t change its playercount.
Calling a game a “cash grab” doesn’t change the fact that people like playing it.
Calling strategic game development “greedy” doesn’t change that it’s necessary and effective.

Make what people actually want to play, not what you think they “should” want to play.

No serious developer clings to hopeful ideals of what they wish Roblox games looked like.
Perfect realistic graphics, no monetization at all out of total selflessness, and non-addictive systems are a fairytale dream that doesn’t work out.

They care about what games actually are successful in the market and make those.
And if they make a passion project, they are well prepared in knowing that it isn’t guaranteed to succeed if it’s not desired by the market, and understand that it takes great skill and usually funding to make their dream game. They make these projects when they are ready, after months and usually years, not when they’re new to development and can barely write a single script on their own.

If you want to be successful, all effort spent on a game no one cares about is wasted, no matter how passionate you are.

That’s why you need strategy.

Don’t abandon your passion.
But do not place it above everything else in the blind-sighted hope that that will magically carry you to success and make everything work out.
That’s the hobbyist approach. It’s a delusional trap, and it won’t work out for most people in this competitive and growing market.

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SmartyRBX
Posted 4 days ago

Everything I've said for years on YouTube about Roblox development has come full circle today in Grow A Garden. Most concurrent players ever at 11.3M.

And what is it? Not the most graphically advanced, "quality" game ever.
It's a simple game that puts what Roblox players actually want first: fun.

I've said it all along, and I'll continue teaching it to all the new devs coming on the scene who need to hear it the most. Fun over "quality." Done over "perfect." Make simple games first, dream games later. That's the strategy on Roblox.

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SmartyRBX
Posted 4 days ago

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SmartyRBX
Posted 4 days ago

Why Most Roblox Devs Are Just Hobbyists
https://youtu.be/qUU9XBy8MF8?si=Ihnf8...

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SmartyRBX
Posted 6 days ago

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SmartyRBX
Posted 6 days ago

Don’t hate Grow a Garden, learn from it.

People are too blind-sighted judging and badmouthing successful games instead of grabbing a pen and taking notes.

Do what works.

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SmartyRBX
Posted 1 week ago

Passion is a flame must be managed and directed through strategy.
That’s why you don’t make the next jailbreak when you start.
That’s why you take commissions now to earn funds and fund better projects as you progress in your career.
That’s why you make simple games first.

Each one is just a stepping stone in a much larger path.

My content is all about teaching devs to stop wandering in the dark following passion and pick up the map of strategy - not to eliminate passion, but to guide it wisely, step by step, to the right destination.

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SmartyRBX
Posted 1 week ago

🚨NEW VIDEO ALERT: NEVER Follow This Roblox Developer Advice https://www.youtube.com/watch?v=e50Bg...

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SmartyRBX
Posted 1 month ago

Hating on AI is like hating a calculator.

It’s self sabotage, and will only make you slower.

That isn’t to say you should rely on it - but you should find a way to use the tool to your advantage rather than complain about it.

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